Race Class Narrative
Organizers and advocates, communications strategists and researchers, trainers and ad writers are developing messages that mobilize people on behalf of racial justice, gender equality, and economic prosperity while persuading individuals that a vision of pluralistic democracy is key to bettering their lives.

Rooted in the empirically backed Race Class Narrative, these teams are using this data to develop, test, disseminate, and implement messaging that supports organizing and power-building. This occurs via rigorous research, the alignment of state groups around a shared strategy and narrative, and provision of training, technical assistance, and creative communications campaigns.

This CANpaign supports organizations working to build messages that bring us together across race and class and confront others who use our differences to divide us.

Supported Organization
Profits from Dog Whistle Hazy IPA support Race Class Narrative Action, which is equal parts empirical message testing, organizing strategy, and creative communications. Fused together, it motivates and mobilizes voters to reject right-wing faux populism and embrace progressive solutions and the kind of government that can implement them.